Slot Machine positioning
by Lucy on January 5th, 2018
Volumes have been set forth on this item, and the bickering and face-offs about where the "hot" video slots are placed in a casino are still raging – sixty yrs after slot machines were 1st placed in casinos.
The traditional rule is that the superior one armed bandits were put just inside the main foyer of the casino; so that casino fanatics walking by would be able to see actual jackpot winners and be stirred to come inside and play. Our philosophy is that this is definitely no longer the case.
The majority of the major casinos presently are grand complexes and you can no longer see inside from the sidewalk, so there is no longer a reason to have the ‘loose’ one armed bandits close-by any doorways.
Another traditional rule is that loose slot games are located on the major aisles inside the casinos, again so that more people could see winning jackpots and be inspired to play. Notably though, we find that this also is not a universal rule any more.
What casinos found over the years is that people walking down the busy aisles were frequently on the way to somewhere else. If they played slots at all, they would simply put in their loose change because they happened to be walking by. Win or lose, they would very often not stop to keep playing. And the last thing a casino wants is for someone to win a jackpot by playing only a few coins and then not stay to put it all back in!
Nowadays, casinos are constantly changing their perspective about where to place the loose slot machine games.
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