Slot Machine positioning
by Lucy on Thursday, January 28th, 2021
Books have been stated on this topic, and the contention and disagreement about where the "hot" slot machines are located in the casino are still passionate – over 60 years after slots were first added to the gaming floor in gambling dens.
The traditional rule is that the very best slot games were positioned just inside the main foyer of the casino; so that people passing by would be able to see actual jackpot winners and be convinced to come inside … play. Our assessment is that this is no longer true.
Practically all of the big name casinos today are jumbo complexes … now you can’t see inside from the sidewalk, so there is no longer a reason to put the ‘loose’ slot machines near to any exits.
An additional traditional rule is that loose slot games are placed on the major aisles inside the casinos, again so that more people could see winning jackpots and be galvanized to play. Nonetheless, we find that this also isn’t a universal rule any more.
What casinos found over the years is that people walking down the busy aisles were frequently on the way to somewhere else. If they played slot machine games at all, they would simply put in their loose change because they happened to be walking by. Win or lose, they would very often not stop to keep playing. And the very last thing a casino wants is for someone to win a jackpot by playing only a few coins and then not stay to put it all back in!
These days, casinos are constantly changing their philosophy about where to place the loose slot games.
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