Slot Machine positioning

by Lucy on February 29th, 2008

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Books have been written on this subject, and the controversy and ruckus about where the "hot" video slots are positioned in a casino are still intense – more than 60 yrs after slot games were first installed in gambling dens.

The quintessential rule is that the very best slots were put just inside the entry of the casino; so that individuals passing by would be able to see jackpot winners and be keen enough to come unto the gambling floor … play. Our conviction is that this is definitely no longer true.

Most of the large casinos these days are monstrous complexes … it is not possible to see inside from the sidewalk, so there is no longer a reason to situate the ‘loose’ slots close to any exits.

An additional classic rule is that loose slots are installed on the major aisles inside the casinos, again so that more people could see winning jackpots and be galvanized to play. Nonetheless, we find that this also is not a universal rule any more.

What casinos found over the years is that people walking down the busy aisles were frequently on the way to somewhere else. If they played slot games at all, they would simply put in their loose change because they happened to be walking by. Win or lose, they would very often not stop to keep playing. And the last thing a casino wants is for someone to win a jackpot by playing only a few coins and then not stay to put it all back in!

Nowadays, casinos are constantly changing their perspective about where to place the loose slot games.

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